A named adviser
One point of contact for your priorities, questions and next steps.
Onward Africa
Build influence. Protect reputation. Move forward.
Strategic communications, public relations and online reputation management for businesses, institutions and leaders.
Office closed · opens at 08:00 Nairobi time, Monday to Friday · Nairobi 11:35
Expertise
What we do
Open any service to see what it includes and where we would start.
Strategic communications Corporate positioning, messaging and stakeholder engagement.
What is included
- Communications strategy
- Brand and corporate positioning
- Message development
- Internal and change communications
- Stakeholder engagement
- Public affairs
How we approach it
We start with what your audiences believe today, then agree the few messages that change it.
Your first step
A positioning workshop and a written message house.
Public relations Media outreach, press coverage and executive visibility.
What is included
- Media relations and outreach
- Press releases and media kits
- Interviews and media briefings
- Product launches and events
- Thought leadership
- Executive profiling
How we approach it
Stories that editors want to run, placed with outlets your audiences already trust.
Your first step
A media map of who covers you now, and who should.
Online reputation management Search visibility, content corrections and digital profiles.
What is included
- Online reputation reviews
- Search presence management
- Content correction requests
- Content removal and search delisting requests
- Publisher and platform liaison
- Digital profile development
How we approach it
We record what people find when they search, correct what is wrong through the proper channels, and build accurate pages that deserve to rank.
Your first step
A dated review of your first pages of search results, and what can and cannot be done.
Crisis communications Crisis preparation, response and reputation recovery.
What is included
- Crisis communications planning
- Scenario preparation
- Incident communications
- Holding statements and media responses
- Spokesperson briefings
- Reputation recovery planning
How we approach it
Calm, fast and factual. A holding line within hours, then a plan for the days after.
Your first step
A call the same day, and a holding statement you can use.
Intelligence and monitoring Media monitoring, audience research and market intelligence.
What is included
- News and media monitoring
- Social listening
- Search monitoring
- Stakeholder research
- Competitor analysis
- Issues tracking and briefings
How we approach it
We watch the sources that matter to you and tell you only what changed.
Your first step
A monitoring plan: what we watch, how often, and what we cannot see.
Digital communications Content creation, social media and digital campaigns.
What is included
- Content strategy
- Editorial calendars
- Copywriting and editorial content
- Visual and video content
- Social media management
- Digital campaigns
How we approach it
Useful content, published on a steady rhythm, in your voice.
Your first step
A content audit and a three-month editorial calendar.
Working with us
A clear plan. Personal advice.
Follow the work and its results in your private workspace.
A private workspace
Your reports, tracked pages and current work in one place.
Reports with evidence
Dated findings, clear results and the sources behind them.
Practical next steps
A plan built around the issue, the available evidence and your goals.
What happens next
Getting started
- 01
A private conversation
Tell us what is happening and what you want to achieve.
- 02
A written assessment
Review the findings and our recommended next steps.
- 03
A plan and your workspace
Agree the work, dates and reporting with your adviser.
Contact
Let’s talk.
Tell us what is happening and what you want to achieve. We will review the issue and discuss the next steps with you.
Office closed · opens at 08:00 Nairobi time, Monday to Friday · Nairobi 11:35